In a minute, we share a best practice for getting started with your first professional video production for training or marketing purposes. This is part 3 of 3 that offers a quick explanation of the three phases of production. For more information related to this brief video please consider checking out two related blog posts:
Help! I have to make a video. What should I do first?
How much will a business video cost? (Cleveland Video Pro Guide)
Choosing to record video in-studio or on-location can be a critical decision to make during pre-production. To begin, answer this question:
What kind of training video are you trying to produce?
Depending on the type of training video you are producing, you will need to make a decision as to whether you will need to produce in-studio or on-location. For instance, if your video is related to skill development like installing a window you may want to record in-studio so that you don’t risk aggravating a homeowner during their window replacement project. Conversely, if you’re shooting first person point-of-view simulations in a retail environment then recording on-location in a store will work best for authenticity.
It takes time in pre-production to make a decision that is best for your learning objectives, budget, and timeline. So let’s consider four factors that will give you awesome sauce on the screen.
Continue reading
The creative brief is a document with answers. If you create one before starting any type of production process, and use it to inform your actions, then you will produce better video. Continue reading
Blog, Video Production
So you are looking for ways to “improve” your company’s marketing or training videos. If your video skills consist of capturing candle-burning birthday songs and the occasional pet trick on your cell phone, check out the Ask a Video Producer post on the 4-step process for producing video content. In the meantime, here are three Pro-Tips to get you started on improving your corporate video productions. Continue reading
Blog, eLearning, Video Production
Here are four steps to make video-based interviews that increase the effectiveness of your training. Continue reading
Blog, Video Production