CLEVELAND, OH – February 23, 2018 – The next generation of leadership for Cinécraft Productions has been named, Dan Keckan as CEO and Matt Walsh as COO. Dan’s role as CEO will be to continue the organization’s advancement as a top national brand in custom learning solutions. Matt will assume all operations as COO.
Maria Keckan and Neil McCormick will remain sole shareholders of Cinécraft stock. Maria will continue as President and CFO. Neil will remain Board Chair and continue working with his key accounts.
“Cinécraft has been working with Fortune 1000 organizations to craft custom learning solutions for nearly 80 years and that is not about to change. My parents built an amazing company with a great staff and solid core values to build upon that include customer-focus and integrity. We will also build upon our mission as creative storytellers, and look to create better learning experiences for our customers’ learners. What does better learning look like? Better learning means that we will bring the learner as close to the skill to be learned as possible. And, better learning leads to better business results for our customers,” explained Dan Keckan.
The newest addition to the team, Matt Walsh said, “I’m excited for the opportunity to help lead a company with such a stellar reputation as Cinécraft . My goal is to bring the experience that I have gained from building and managing successful teams in tech to better serve our customer’s needs.”
Maria on her 32 year run: ”Most people who pass their company on to a family member do so wondering if the company will continue to thrive. Since the company is already thriving in part because of our son I believe he’s clearly ready to take it to new heights. Matt who will be COO is an already tried and true winner at managing people. I am proud of the fact that we pass on a staff made up of truly good and caring people. It’s been an honor to be the steward of such a company for 32 years.
“I’ve been a proud part of Cinécraft for 41 years. 32 years as owner. I think it is time for the next generation to take the reins. I’m excited about the energy and vision Dan and Matt are bringing to future of the Company,” stated Neil McCormick.
Founded in 1939, Cinécraft Productions is the oldest commercial producers of corporate and industrial films in the US. Today Cinécraft is a top 10 content development company specializing in creating custom learning solutions.
As I begin my 19th year at Cinecraft, I’m taking time to reflect on our team’s accomplishments in 2017. We’ve collaborated with amazing new clients and added talented learning professionals to our team. We received a Best of Show at Learning Solutions alongside our customer Booz Allen Hamilton, and we made the Training Industry’s Top 20 Watch List. For the first time, Cinecraft made the Top 10 eLearning companies by eLearning Industry and received an International eLearning Association award for Henkel’s virtual window installation simulation. Finally, I am proud of the impact our team has made on every learner that has touched our custom built courses.
A few years ago, before some of our most recent success, I looked at the courses we built and said, “We can do better.” Our customers hire us to do better. Their learners are begging us to do better. So what does “better” mean? I began to list all of the adjectives that reflect “better learning.”
We are excited to announce that Cinécraft will have a booth for the first time at DevLearn in Las Vegas from October 25-27th 2017. Here are the top five reasons to join us.
- You’re invited to join your peers and attend Cinécraft’s complimentary Happy Hour where we will discuss the future of tech and learning.
- Simply put, the biggest and best learning technology conference in the industry.
- Check out the World’s greatest eLearning samples and vote for your favorites at DemoFest.
- Choose from five specialized focuses and over 200 sessions critical to developing new skills in the management design and development of technology-based learning.
- Vegas, baby!
CLICK HERE to register. And, if you’re interested in joining Cinécraft’s complimentary Happy Hour, email Dan Keckan.
New York, NY – June 16, 2017 – Cinécraft was awarded runner-up in the International eLearning Awards in New York City at the ICELW Conference. Cinécraft received the award in the Mobile Learning category for it’s virtual window installation designed for Henkel’s OSI brand of window sealants.
The International E-Learning Awards recognize the best uses of technology to improve learning and job performance within companies or through individual professional development.
If you would like to see the entry video we used to enter the International eLearning Awards just click the play button below.
Cinécraft is a leading resource for the creation of video and eLearning in the United States and business storytellers for more than 75 years.
When I started working at Cinécraft, I was totally new to eLearning. I had no experience writing courses or using eLearning-specific development tools. However, I had a background in multimedia and writing, and a strong desire to learn, so I knew I could be successful. Now, a year later, I can build courses with both Storyline and Captivate, and I’m thriving as an instructional designer. Continue reading
A couple years ago, while browsing through business blogs about innovation, I ran across some fantastic content from Jef Staes, a thought leader from Belgium. Continue reading
Now Is The Time For You To Know The Truth About Notepad
Notepad is our friend
… is one of my professional mottos. In 16+ years as a writer, I’ve consistently promoted this handy little tool (free with Windows!). Continue reading
It’s important to take a step back and think about the learner. Most learners are busy, not just at work but in their personal lives as well. Common sense tells us they don’t have much room in their brain to store information that is not directly relevant to their lives or jobs. When we ask them to take a training course, it needs to be engaging and easily connect key concepts to their everyday work. Unfortunately, training often becomes a one size fits all solution that does not take the unique needs of learners into account.
(This article was published in the March, 2016 issue of Training Industry Magazine.)
Have you ever sat in front of an eLearning course that you spent 200-250 hours designing and developing and thought learners are going to love this course? They are going to love it so much, they will be motivated to take it. They are going to stick with it till the end and feel compelled to take it again as the Flow Theory suggests! If your answer is yes, then you have probably already incorporated a successful serious game strategy. If your answer is no then keep reading.
“The Perfect Basket”
Everyone’s heard the old saying that you should never put all of your eggs in one basket. Whether you have relationship eggs, money eggs or real eggs, you want to put them in different places to minimize your risk of losing all of them at the same time.
As a non-risk-taker, this makes sense to me, and I usually follow this advice. However, this past spring I didn’t, and I ended up getting pied in the face, sitting in a cell block, and collecting brains.
eLearning, Video Production
Three months ago, I dove into Branchtrack and whipped together a first aid simulation in about two and half hours. “Wow!” I thought, “This is great. Thank you to Cathy Moore for the suggestion!”
Before moving on with the story, here’s a hi-level description of the product: Branchtrack is a superfast way to author, design and deliver branched simulations. They believe in “learning by doing, trying, playing and failing. (They) believe that serious can be fun and easy.” I learned about the tool while studying with Cathy Moore in her Scenario design workshop. Back to the wow.
If you’ve recently had a discussion about developing mobile learning for your customer the conversation of HTML5 has probably come up. So, what exactly is HTML5?
The simple answer is, HTML5 is the newest version of HTML. For those of you who aren’t aware, HTML makes up most of the web content and framework on the internet today.
When is it the right time to marry eLearning and video? We get this question all the time from clients. As technology has advanced and internet bandwidth has increased, training professionals are eager to enhance their offerings with more engaging, multimedia rich content.
So when is the right time to use video in your eLearning projects? Simply put, when you want your audience to learn a particular behavior, otherwise known as behavioral modeling. And, when you use it in an eLearning course it can be quite effective.
eLearning, Video Production