Cinecraft Adds Project Manager, Marcella Eiben

By Dan Keckan published February 15, 2019

News

Cleveland, Ohio – February 13, 2019 –  Cinecraft has added  Marcella Eiben to the growing company’s team of talented learning professionals as a project manager. Marcella will provide superior customer relationship skills to existing clients as we develop custom learning solutions to meet their business needs.

learning project managerMarcella spent the past six years coordinating webinars for a international events and publishing company.  These digital events helped clients demonstrate thought leadership, market their business, and spread awareness on multiple topics.  In 2018 alone, Marcella managed just over 240 webinars for clients across many vertical industries, from pharmaceuticals to electrical engineering.

Marcella also comes from a customer service background, and is dedicated to being the voice of her clients.  Before entering the workforce, Marcella earned her Bachelor of Arts at John Carroll University, where she studied English and Creative Writing.

Cinécraft is a nationally-recognized custom content learning solutions company featuring business storytellers for more than 80 years.


30under30Lawton

Cinécraft’s Meagan Lawton Named to Elliott Masie’s 30 Under 30 Leaders @Learning2018

By Chris Karel published November 8, 2018

News, , ,

Cleveland, Ohio – July 25, 2018 – We are honored to announce that Cinécraft’s own Meagan Lawton has been named as one of Elliot Masie’s 30 UNDER 30 Learning Leaders for their @Learning2018 event. “From the day I met Meagan, I knew she was a rising star.” said Dan Keckan, CEO of Cinécraft. When asked about being named to the list Lawton had this to say, “It’s exciting! I’m looking forward to meeting a lot of interesting people and jumping into some topics about best practices in action.”

“The 30 Under 30 Learning program is one of the most powerful and impactful projects of my career,” said Elliott Masie, Host & Curator, Learning 2018. “Over the past 8 years, we have had more than 200 rising learning leaders in their 20’s take central stage, meet and cross mentor with learning colleagues of many generations, and stretch their careers. Many have gone on to become Learning executives in their companies and/or start cool ventures.”

The goal of the 30 Under 30 @ Learning 2018 Program is to provide support, visibility, voice, and development for the next generation of Learning Leaders. It is aimed at developing and spotlighting the next generation of Learning Leadership in the Learning and Training field.

Learn more about 30 Under 30 @ Learning 2018

 Cinécraft is a nationally-recognized custom content learning solutions company featuring business storytellers for more than 75 years.


Cinécraft Named to 2018 Training Industry Content Development Companies Watch List for a 4th Year in a Row!

By Chris Karel published August 3, 2018

News, , , ,

Training Industry Content Development Company 2018 Watch ListCleveland, Ohio – May 29, 2018 – We are honored to announce that Cinécraft has been named to the Training Industry Content Development Companies Watch List for the fourth year in a row. “We strive to create better learning solutions that bring the learner as close to the behavior or skill as possible. We do this to improve the performance of our customers’ learners while maximizing their business results. Being recognized by Training Industry shows that our core values are helping to create better learning for our customers,” explained Dan Keckan, CEO of Cinécraft.

“The organizations selected for this year’s Content Development Watch List are emerging providers who demonstrate capabilities to provide quality custom programs for companies in a wide array of industries,” said Danielle Draewell, market research analyst at Training Industry, Inc. “These companies should be considered for any opportunity that demands innovation to provide engaging courses.”

The list recognizes the top companies from around the globe that provide content development services.

Content Development Companies Selection Criteria:

  • Industry visibility, innovation and impact
  • Capability to develop and deliver multiple types of content
  • Company size and growth potential
  • Depth and breadth of subject matter expertise
  • Quality of clients
  • Geographic reach

The 2018 Content Development Companies Watch List is designed to help buyers of training services evaluate custom content providers.

 Cinécraft is a nationally-recognized custom content learning solutions company featuring business storytellers for more than 75 years.


How to Avoid Half Cadence Video Simulations

By Dan Keckan published April 23, 2018

Blog, eLearning, , , , , ,

The first time I immersed myself in a video-based simulation, I felt like something was off, uneasy,, or just plain awkward. For those musically inclined, it was like hearing a half cadence or a sequence of incomplete notes. These half-cadence simulations are a source of great frustration because simulations are meant to bring the learner as close as possible to the ideal behavior or skill. However, when you fail to use this principle as your guide, you risk impeding the flow of realistic dialogue and creating an assessment rather than a simulation. What’s more, while an assessment is effective, it lacks the learner engagement necessary to achieve comprehension and retention.

To help instructional designers avoid half-cadence simulations, designers should follow 13 key guidelines. (I’ve created this job aid based on my past failures!)

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How to make a video series: Part 3 of 3 – Phases of Production

By Chris Karel published April 22, 2018

Blog, Video Production, , , , , , ,

In a minute, Creative Director, Chris Karel, shares a best practice for getting started with your first professional video production for training or marketing purposes. This is part 3 of 3 that offers a quick explanation of the three phases of production. For more information related to this brief video please consider checking out two related blog posts:

Help! I have to make a video. What should I do first?

How much will a business video cost? (Cleveland Video Pro Guide)

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