Tag Archives: business video

3WaysToImpropveCorporateVideos

By Chris Karel published September 19, 2017

3 Ways to Improve Corporate Videos

So you are looking for ways to “improve” your company’s marketing or training videos. If your video skills consist of capturing candle-burning birthday songs and the occasional pet trick on your cell phone, check out the Ask a Video Producer post on the 4-step process for producing video content. In the meantime, here are three Pro-Tips to get you started on improving your corporate video productions. Continue reading

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Title image of a makeup kit spread out on shiny black velvet. Text reads: What's in your makeup kit?

By Chris Karel published August 15, 2017

What’s in your video production makeup kit?

“Does his forehead look a little shiny?” Jenn says, pointing at the monitor.

I nod in agreement and look at Dave, who looks back at me and nods. Dave, my Key-Grip-value-add-go-to-guy, walks over to the gear cart, unzips a small black pouch, and pulls out an oil-absorbing sheet. He deftly maneuvers to the on-camera talent and kindly explains what we saw on the monitor.

Problem solved! No more shiny skin thanks to a single oil-absorbing sheet, and Dave of course!

In this “Ask a producer” post, I offer Pro-Tips for creating and using a small makeup kit to elevate the look of your corporate video. As a marketing manager, training professional, or business owner you can use this post to create a makeup kit to ensure your on-camera talent looks great! Continue reading

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By Chris Karel published August 8, 2017

How do you scout locations for a business video shoot?

Scout locations for your next corporate video shoot with these eight Pro-Tips, especially if you are a marketing manager, training professional, or business owner. Searching for the right place to record video is vital to a successful production. Even though Scout Locations is #11 on my pre-production checklist, it’s just as valuable as the other items and should not be overlooked in the interest of time or budget. Continue reading

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By Chris Karel published August 1, 2017

Making a Business Video: 5 Questions – 5 Answers – 5 Pro-Tips

Over the past 20 weeks, I’ve focused on answering questions related to corporate or business video. In each post, I try to provide professional advice for marketing managers, training professionals, and business owners. My goal each week is to be your go-to knowledge source for corporate and business video production. Every ten weeks, I create an index of the previous posts. If you are a CRAFT subscriber, consider this an index to weeks 11 through 20.   Continue reading

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