3 Takeaways from Content Marketing World 2017
I went through a fairly long period of not feeling successful, though in hindsight it’s more accurate to say that I didn’t really know what success was.
Joe Pullizzi, Content Inc. from Chapter 1: Beginning with the End in Mind.
When I launched the content marketing initiative at my current workplace, I used Pulizzi’s Content Inc. as my roadmap, I made PNR: This Old Marketing my weekly podcast, and I circled CM World on my editorial calendar as my midyear check-in.
So here I am, the Monday after my first CM World, and I feel energized and enthused! Continue reading