The Craft

How to Avoid Awkward Video Simulations and the Importance of Feedback

By Dan Keckan published April 23, 2018

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The first time I immersed myself in a video-based simulation, I felt like something was off, uneasy, or just plain awkward. For those musically inclined, it was like hearing a half cadence or a sequence of incomplete notes. These half-cadence simulations are a source of great frustration because simulations are meant to bring the learner as close as possible to the ideal behavior or skill. However, when you fail to use this principle as your guide, you risk impeding the flow of realistic dialogue and creating an assessment rather than a simulation. What’s more, while an assessment is effective, it lacks the learner engagement necessary to achieve comprehension and retention.

To help instructional designers avoid half-cadence simulations, designers should follow 13 key guidelines. (I’ve created this job aid based on my past failures!)

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How to make a video series: Part 3 of 3 – Phases of Production

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In a minute, we share a best practice for getting started with your first professional video production for training or marketing purposes. This is part 3 of 3 that offers a quick explanation of the three phases of production. For more information related to this brief video please consider checking out two related blog posts:

Help! I have to make a video. What should I do first?

How much will a business video cost? (Cleveland Video Pro Guide)

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Title Image: Should I record video In-Studio or On-Location?

Should I record training videos in-studio or on-location?

Choosing to record video in-studio or on-location can be a critical decision to make during pre-production. To begin, answer this question:

What kind of training video are you trying to produce?

Depending on the type of training video you are producing, you will need to make a decision as to whether you will need to produce in-studio or on-location. For instance, if your video is related to skill development like installing a window you may want to record in-studio so that you don’t risk aggravating a homeowner during their window replacement project. Conversely, if you’re shooting first person point-of-view simulations in a retail environment then recording on-location in a store will work best for authenticity.

It takes time in  pre-production to make a decision that is best for your learning objectives, budget, and timeline. So let’s consider four factors that will give you awesome sauce on the screen.
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3WaysToImpropveCorporateVideos

3 Ways to Improve Corporate Videos

So you are looking for ways to “improve” your company’s marketing or training videos. If your video skills consist of capturing candle-burning birthday songs and the occasional pet trick on your cell phone, check out the Ask a Video Producer post on the 4-step process for producing video content. In the meantime, here are three Pro-Tips to get you started on improving your corporate video productions. Continue reading

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