Customer Product Knowledge
Cloud-Based Services Company
To educate customers on the features and benefits of their software storage products.
Business Purpose
- To educate customers on the features and benefits of their software storage products
Learning Strategy
To support this effort, Cinecraft produced a series of product knowledge videos using a spokesperson and 3D animation to describe the features and benefits in a visually stimulating and professional manner to customers. Each product within the suite was produced using a similar format, and slightly tweaked to minimize production costs.
Results
- Telly Award Winner